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4940 Saratoga Ave
San Diego, CA, 92107
United States


Southern California photography and videography.


Filtering by Category: Commercials

Equality California Non-profit Video

Carrie Hoffman

A few months ago I had the pleasure of working on a shoot for LGBTQ advocacy group Equality California.  I got hooked up with this project because the director attended a wedding I was shooting!  Gotta love connections!

This shoot was super cool because it was so different from stuff I usually work on.  I felt like a real documentary professional, which I guess, technically I am; I just don't feel that way all the time.  We got to interview a ton of important politicians and leaders in San Diego and Long Beach.  It was a long day but I was so happy to be involved and it was a great confidence-booster for me!  Check it out!

(Director: Nicole Opper)

Simply Fresh: Food Truck Fun!

Carrie Hoffman

I had a great time snapping some pics for my friends on Simply Fresh, a delicious and healthy gourmet sandwich truck making the rounds in San Diego.  They served at a crazy cool event space, Silo at Makers Quarter in the East Village.  Food photography is challenging but it was super fun to get some practice!  These guys make great food and they also deliver several nights a week, so definitely check out if you're hungry!

The Coronado Bridge Collaborative

Carrie Hoffman

Awhile ago I was contacted by the Coronado Bridge Collaborative about making a video for their nonprofit organization.  They are lobbying for suicide barriers on the Coronado Bridge.  San Diego has an abnormally high suicide rate, especially on the bridge in particular.  The interviews I did for this piece really touched my heart and I hope that this important cause comes to fruition!

Combining my 2 jobs: Craft Beer Commercials

Carrie Hoffman

In my time as a bartender I've been lucky enough to get to combine my talents and create some fun commercials for a few different bars and restaurants I've worked at.  My funny friends at Mike Hess Brewing Company in San Diego came up with the idea for this commercial, advertising our delicious Orange Honey Wheat beer, "Jucundus", which no one can pronounce the name of!!!!!!!